Cause 1: Commercials

How much can we believe from TV commercials?

Children spend on average 3 to 4 hours in front of the TV during the weekdays and this number can increase up to 6 to 7 hours on weekends. The media knows precisely when the majority of children sit in front of the TV screen so it tries to create commercials specifically tailored to them. The child watches and believes the carefully designed propaganda.
Research has shown that 90% of commercially advertised food is bad for a healthy development.
The parent should be careful not to believe all the misleading statements in such commercials. "Fat free, sugar free, rich in vitamins." These usually serve as catch phrases to take your attention away from harmful ingredients. These artificial foods contain a lot of fat, sugar, sodium, preservatives and additives.

Do not allow your intuition and conscience to be fooled by these slogans! Make sure to investigate the actual ingredients contained in a food and make decisions based on this information.

Strict or lenient? Try not to give in to your child’s demands by buying the heavily commercialised item. If you do buy it, it is pointless to hide it from your child since he or she will be likely to crave it even more.

Explain to your child that these food items are not good for them. They will often cause stomachaches, tooth decay, fatigue, and lethargy.
When the child eats at home, it is easy for parents to control their diet. However, children often have access to chocolate, candy, chips and soft drinks at school. Therefore keeping a healthy diet at home is especially essential.
If you fail to teach your child that junk food is bad for their health, it is quite possible that they will end up spending all their pocket money on these nutrition less items. Many parents do not pay attention and permit their children to consume the above-mentioned sweets all day every day.
It is a very difficult job. Your kids are likely to tell you something like this: "All the other kids are eating it why can’t I eat it too?"
You might respond to this by using big words since children often appreciate when adults talk to them as equals: "Yes, other kids do eat these foods because they do not know how unhealthy they are or what awful diseases can be caused by eating them. Be happy with the fact that you know, and later, when they are smart enough to listen, you can teach them too! We are interested in long term health not short term."

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